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You wouldn't want to miss out... upgrade your banking for only £12 a month (12 months initial contract)
Take full advantage of our services to manage your account
Expect more from your current account. With our 1st Account you'll always speak to a real person, not a machine and a £250 interest-free overdraft comes as standard. Access your account 24/7 via Internet Banking with the UK's best online bank*. Satisfaction comes as guaranteed.
Switch your bank account now and we'll give you £100. Just transfer your salary/income of at least £1,500 per month within three months and we will add £100 to your account.
Only one incentive payment per customer or joint account relationship. This offer is only available for people who haven't previously experienced the delights of banking with first direct.
If, within 12 months you're not happy with us, you've paid in at least £1,500 a month for six months and you haven't tried us before, we'll give you £100 and help you move your account. You'll also need to have used our Easyswitch service, which means we'll have obtained details of your Standing Orders and Direct Debits from your previous bankers and arranged to transfer them for you. All other accounts held with first direct must be closed when you move accounts.
We're the UK's number one bank for customer satisfaction** as well as being recommended more than any other bank***. Most of our customers would recommend us. With free Text Message Banking, amazing service on the phone or online 24/7/365, it's easy to see why. Explore our special little touches and you'll see why our customers love us.
We know our customers love first direct but it's always nice to have a pat on the back from the industry, too. Take a look at the first direct trophy cabinet.
When assessing your application for an overdraft we will take into account your current Standing Orders and Direct Debits, using our usual criteria. If there is a failure in the switching process we will refund any charges or interest you've paid to us, and if you are a Northern Ireland customer your old bank will refund any charges or interest you've paid to them.
* Source: Virtual Online Banking Survey, December 2008.
** Source: Institute of Customer Service, 2009.
*** Source: Research International, January 2009.
first direct is a division of HSBC Bank plc. © HSBC Bank plc 2008. All Rights Reserved. Member HSBC 
Group.
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